Leading voices #CFOReimagined David Axson Eric Noren on supply chain, digital and finance Senior Strategy Executive Principal, Managing Director, transformation, he has delivered Accenture CFO Strategies and Accenture Communications, complex transformation programs CFO & Enterprise Value, UKI. Media and Technology CFO across Asia encompassing China, With more than 30 years of advising & Enterprise Value Global Lead. Thailand, Malaysia, Indonesia, large global companies on strategy, With over 20 years of consulting and the Philippines and Singapore. finance, organization design and risk industry experience in finance and management, he is the author of Best accounting, he has focused his career Ambrose Shannon Practices in Planning & Performance on selling and delivering complex Managing Director, Accenture Management (Wiley 2003) and The solutions that assist multinational CFO & Enterprise Value, Management Mythbuster (Wiley 2010). companies with their finance function Financial Services. strategy, enterprise performance He has supported global clients Peggy Krendl management and re-engineering across banking, capital markets and Managing Director, Accenture finance organizations and processes. insurance specializing in finance CFO & Enterprise Value, Resources. transformation. He has extensive Based in Houston, she has extensive Paul Prendergast experience in operating model experience in finance transformation, Managing Director, Accenture design, finance vision and strategy, global business services, finance CFO & Enterprise Value, Products. business case development and strategy, ERP implementation, With extensive experience in consumer the use of ZBx approaches. process optimization and business goods and services, life science and solution delivery. industrial business segments focusing 4 The CFO Reimagined: from driving value to building the digital enterprise