Engaging patients • Targeted marketing – Understand customers better, more effectively create better segmentations, and provide individualized to grow the business information using the power of deep learning. • Patient personalization – Keep patients engaged by tailoring the mix of services, content and channels for individual needs, preferences, and behavioral patterns, thereby improving the customer experience. • Adherence – Identify and monitor high-risk patients with advanced analytics, and then help them adhere to their treatment regime using app-based interactions and wearables. • Recovery – Facilitate patient recovery and reduce hospital readmissions and ER visits, by providing tailored reminders and alerts and monitoring patient progress remotely. Using AI to reinvent healthcare will provide targeted and tangible benefits to all aspects of the patient experience, and subsequently, the business. Furthermore, it will create fundamental change that allows companies to seize new opportunities while navigating extreme market forces in the healthcare landscape. Explore how Accenture is helping reinvent healthcare with AI. Visit www.accenture.com/ai-for-business-transformation INTELLIGENT HEALTHCARE THE RACE TO REINVENT HEALTHCARE 8