NEVER NORMAL: NOW NEXT Rethink how things could and should be done In the early phases of recovery, the liquidity control tower continues to help organizations increase their agility and respond to rapidly changing conditions. CFOs should invest in the technologies and skills needed to accelerate decision-making to grow the business. 17 Managing Total Liquidity in Response to the COVID-19 Crisis Copyright © 2020 Accenture. All rights reserved.