Expand human capabilities Adobe has leveraged advances in NLP to the system observes the person repeating. platforms, then used to provide automated enable voice search with Sensei: customers But Sensei learns from more than just the personalization of offers, analyze digital can interactively search Adobe’s large individual. The Adobe creative community channel traffic and behavior and suggest repository of images and videos by speaking is continuously sharing new layouts for improvements for customers. This to Sensei, further direct and refine results and creative campaigns. Sensei learns from collaborative, AI-driven approach enables even ask the application to move a selected these layouts and pairs that knowledge with the use of intelligent cloud products inside 35 image into Photoshop for final editing. design and communication best practices to of existing workflows, while simultaneously While the voice search itself makes for a assist customers throughout their campaign improving a campaign manager’s ability 37 more natural interaction with the software, design process. With Sensei’s capabilities, to react to the fast pace of customer it’s also making the move from one stage Adobe Spark can collaboratively navigate a needs today. of the workflow to the next a more person through hundreds of layout options, seamless experience. iterate based on the individual’s decisions AI holds immense potential to transform and recommend alternative layouts, allowing how enterprises bring value to their customers, Sensei’s systems are also continuously people to draft a creative content campaign but businesses will never reach that potential learning. The system is designed to capture in a matter of minutes. if they don’t rethink where and how they user interaction data across the entire range apply the technology. Leaders must focus on of cloud products and use this information to Sensei’s capabilities also help support building the capabilities for AI to interact with 36 understand the person’s intent and context. customer relationships after a campaign people in a collaborative, understandable way It also applies this understanding to augment is launched. Data related to customers that expands, not replaces, human capabilities. the workflow, such as streamlining tasks is gathered from across channels and