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Foreword From tech-clash to But the existing business and technology models that The theme of our Accenture Technology Vision this organizations have used for years are under increasing year—We, the Post-Digital People—describes what is trust: organizations scrutiny. Despite broadly using and benefitting from happening now and outlines new ways for enterprises need to focus on technology, people are expressing concerns about to build a better, human-centered future. Once again, how it is used and what it is used for. And they are technology is the catalyst to steer the realignment. value and values advocating for change. Companies that take the lead with a shared-success mindset—and invite collaboration with customers, In a world where digital is everywhere, people’s The message? In the future, people don’t just want employees, ecosystem partners, governments and interactions across society are changing. They are more technology in our products and services; the public—will create new opportunities for growth reevaluating their relationships with businesses and we want technology that is more human. in a way that benefits all. governments. They are rethinking their actions in a globally interconnected economy and seeking more Enterprises that ignore this message will face an This year marks the 20th anniversary of our Tech Vision, sustainable products and services. And they are existential tech-clash, in which today’s models are and we are proud to share it as part of Accenture’s reexamining whether the value that enterprises incongruous with people’s needs and expectations. deep commitment to your organization’s ongoing deliver is fully aligned with their core values. To avoid this impending crisis, companies must success. We look forward to helping you think about reexamine their fundamental business and technology what comes next, using these tech trend insights and Technology is an intrinsic part of this process, models in a responsible way—to create a new basis pragmatic steps to drive tangible business value and to the point where it has become deeply embedded for competition and growth. widespread societal trust. in how people work and live. Enterprises have furthered this reliance by weaving technologies Trust and accountability are the new litmus tests for into their product and service offerings and how businesses in a world where digital is everywhere. they are delivered to customers. Creating a more inclusive future that is better for all Julie Sweet Paul Daugherty people is the new mindset. Success will require an Chief Executive Officer Chief Technology & innovative approach to innovation itself. Innovation Officer

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