04 OK, Creativity Copyright © 2022 Accenture. All rights reserved. 52 The speed with which the accessibility of deep learning models has grown is making people question whether creativity is under existential threat, but we would argue that this is simply another variation of the natural cycle of progress. Image created using artificial intelligence Copyright © 2022 Accenture. All rights reserved. 52 Copyright © 2022 Accenture. All rights reserved. 52 04 OK, Creativity