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#CFOReimagined Conclusion The findings of this report mark the most dramatic shift we have seen in almost 20 years of research into high-performing finance teams. The evidence is clear: CFOs are now strategy For this research, we set out to ask select The CFO will create more players who are expected to use their knowledge clients about their ambitions, priorities meaningful and impactful of data, analytics and finance to forge new and challenges as CFOs. As hypothesized, roles for finance professionals, strategies across their organizations while we discovered that the CFO has an expanded such as leading digitalization influencing and guiding existing business units. remit to be more efficient and effective, transformations, ensuring As accounting and other routine tasks are improve risk and compliance, increase automated, the CFO will create more meaningful enterprise value and steward the their organizations pivot and impactful roles for finance professionals, digitalization of the entire enterprise. wisely in this radically such as leading digitalization transformations, At the same time, we also found that many different marketplace. ensuring their organizations pivot wisely in CFOs have yet to drive insight through data this radically different marketplace. and talent, and automate or spread out the Ultimately, CFOs will embed finance into all traditional finance function to make room for other areas of the business, further eliminating new ways of achieving value. An enormous their own traditional functions so they can opportunity exists, then, for CFOs and develop ever more sophisticated ways of aspiring CFOs. mining data for growth-driving insights. 43 The CFO Reimagined: from driving value to building the digital enterprise

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