The shift to ecommerce will remain once the outbreak subsides Proportion of purchases made online by infrequent ecommerce users The huge shift to Frequency of online purchases for consumers who used online channels for less than 25% of purchases prior to the outbreak ecommerce is likely Prior Current Future to continue. 19% 18% +169% 17% 17%17% 16% 16% 16% 16% 15% 15% 15% 15% 15% 15% 15% 15% 15% 13% 12% 13% 13% 169% is the expected future 8% increase in ecommerce 7% 6% purchases from new or 6% 6% 6% 6% 5% 5% low frequency users. 4% 4% Food (for Take-away Alcoholic Prescriptions Personal Home décor DIY tools and Apparel, Luxury goods Consumer Average cooking or delivery beverages care items materials footwear and electronics at home) accessories th nd Source: Accenture COVID-19 Consumer Pulse Research, conducted 16 -22 June. Source: Accenture COVID-19 Consumer Pulse Research, th nd conducted 16 -22 June. 22