CONTENTS BUSINESS FUTURES | 44 BUSINESS FUTURE #3: THE IMAGINATION ECONOMY 46 Trends 48 Today: Analysis 50 Today: Challenges 51 Today: Opportunities 54 Imagining tomorrow: October 1, 2023 61 Imagining tomorrow: Business Implications THE WORLD OF REDESIGNING THTHEE I IMAMAGIGINANATIONTION THE AGE OF “TECHNO-POLITICS” LIFE E ECONOMYCONOMY (IN)SECURITY