#TECHVISION2020 Consider just one of the challenges today’s models create. People’s information—whether medical, shopping or other data—is generated, stored, shared, accessed and controlled by the companies and 81% ecosystems with which they do business, and sometimes even by businesses with whom they have no direct relationship. As these ecosystems grew to provide expansive personalization and valuable services, companies were relied on to steward more data and manage 52% increasingly complex relationships. But now customers are growing hungry for more input on how their data is used, and many businesses lack the mechanisms needed to provide that engagement. In this absence, consumers and business customers can grow wary of a business and potentially distrust it. Governments, sensing that distrust, are looking to impose consumer access and control requirements on personal data. of the 539 insurance business and IT of the 2,000 consumers surveyed this executives worldwide that Accenture year, 52 percent say that technology As a variety of technology models hit their breaking point, they herald surveyed for the Technology Vision report plays a prominent role or is ingrained a bigger shift that enterprises must note: people will no longer be this year, 81 percent acknowledge that into almost all aspects of their bystanders when it comes to technology. technology has become an inextricable day-to-day lives. part of the human experience. Technology Vision for Insurance 2020 | We, the Post-Digital People 9